The Caribbean Academy of Sciences
in Collaboration with
the Tobago House of Assembly
Presents the
25 Anniversary Celebrations
19th General Meeting
and Biennial Conference
at the Magdalena Grand Beach Resort
21-23 November, 2014
Tobago, W.I.
Conference Theme:
“Harnessing Science and
Technology to Create Knowledge-Based Economies and Preserve Caribbean
Ecosystems.”
Paper Title:
Validation of Caribbean Dance as a
Marketable Item: The Economics of Cultural Ecology around the Public Education
System in Trinidad and Tobago.
By
Jorge Luis Morejon
Abstract:Cultural ecology is an important concept in analyzing
the value of Dance Arts in the Caribbean. Dance can be looked at from several positions:
economic, therapeutic and aesthetic. Yet, Dance Arts could be seen as a cultural
manifestation with limited market value. Its therapeutic value is practically
unknown. In terms of economics, it is generally believed that dance is an art
form which value relays on the trade or sales generated around the dance event.
However, these believes ignore the relationship between dance and concepts such
as use, exchange, instrumental and inherent values. Dance, considered an
economically limited art form, needs to be positioned within the emerging global
economic structures. Its conceptualization as a cultural model for Caribbean sustenance
may prevent the current invasion of foreign cultural influences. Concepts such
as investment value and rates of return are discussed to illustrate the marketing
importance of dance in reference to the economics of cultural ecology around
the Public Education System in Trinidad and Tobago. New understanding of the neuroscientific
data related to the role of dance in developing learning structures and brain
capacities, contributes to acceptance of dance’s potential to become an
important knowledge-based market item.
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